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We've now entered a P.F. (Post Freakonomics) age, and talk of incentives is everywhere. Education is no exception - there's rising interest in the idea of paying kids for upping their scores (more on this idea here
). See the New Yorker's pithy take on incentives and the afterlife here
Eternity lasts a very long time. Our resources, though “infinite,” are not unlimited....Focus groups have suggested that offering a mere year or two of heavenly bliss, coupled with the threat of a single hour spent bathing in hot pitch and being harassed by demons, would generate ninety-seven per cent of the current program’s salutary effect on mortal behavior. (Interestingly, eternity itself is now perceived as a disincentive by blessed souls with more than two years of college education.) This suggests that severely scaling back Our incentive plan—and its attendant costs—would not lead to a significant diminution in faithfulness, obedience, repentance, or other benefits accruing to Ourself.