You can extend your impact with social media. Schools, districts, networks, nonprofits, providers and startups, can leverage social media to efficiently communicate, effectively build brand awareness, and gathering feedback on customer experience. Read Full Post >
It has never been easier and cheaper to build brand equity--a favorable impression with an audience that matters to you. Sure, it's noisy out there, but with a little sweat equity you can build support for your school, project, or product. Read Full Post >
Matt Candler is growing people that are growing educational solutions. His New Orleans-based incubator, 4.0 Schools, is based on a process that most organizations start as an idea and go through a five-stage process: itch-->hunch-->test-->launch-->scale. Read Full Post >
"Coders are tough to find since nearly every industry is looking for them and they are also able to start their own company," said Alan Louie, the founder of the edtech incubator ImagineK12. He continued, "There's no magic bullet to finding them. It's old-fashioned networking based on sharing your exciting idea that will change the world through education. Current employees, meet-ups, startup-weekends, friends and family, ex-coworkers, industry friends are all people to tap." Read Full Post >
You've got a great idea. Coders are turning it into reality--at least an early version. You're about ready to release a beta version of your new learning application. How do you create buzz that promotes rapid adoption? We asked some experts. Read Full Post >
I visited schools and edtech startups in the Bay Area Friday. As my partner and I reflected on what we liked about the two companies we visited, he said, "That young CEOs has real mangement chops." I knew immediately what he meant about the combination of knowledge, skills, and abilities. Read Full Post >
In case you had other things on your mind in college and missed accounting and finance, there are seven important concepts you need to know to build and lead an organization. All of these apply regardless of your tax status. Read Full Post >
Recently, folks at the Pearson Foundation asked me to write about "Five Things I've Learned About Startups" and I listed building a great team as a key to success. Whether launching a startup or leading a school district change initiative, building a team is important but difficult work. As I noted, "When you get the talent, trust and focus right, the results are extraordinary." Read Full Post >
I hadn't given much thought to the challenge of finding co-founders until Jessica Alter announced the education version of FounderDating, a partnership with Teach For America. We profiled the effort to match up interested and talented edupreneurs on Getting Smart last week and I called Jessica to learn more about what problem she was trying to solve. Read Full Post >
Raising money is a function of delivering the right pitch to the right person. That's true for impact seeking investments from foundations and return seeing investments from private equity investors. Read Full Post >
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