In some respects, the challenge of naming your product is akin to an elementary-school-style Mad Libs. The list of possibilities when you begin is unlimited. Literally.
All Blog Posts With branding Tag or Category
November 20, 2013
November 12, 2013
As a startup, naming your product is one of the most difficult decisions you'll make. While you'll work to control the message around your brand, it may ultimately take on a life of its own.
August 31, 2012
You've got a great idea. Coders are turning it into reality--at least an early version. You're about ready to release a beta version of your new learning application. How do you create buzz that promotes rapid adoption? We asked some experts.
December 15, 2011
I'm not one of those people who think all school district functions should be run like a business. (So don't shoot me yet!) The superintendent of a 10,000-student district and the CEO of a Fortune 500 company face very different challenges that can't all be addressed with the same strategies or tool...
December 12, 2011
Last week, I had a very interesting conversation with a friend who is in the process of looking for a new job. She shared that she is not only interested in working for an organization with a good reputation but one that is part of a strong community. While she has had success in finding job opening...