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Getting Smart: How Digital Learning is Changing the World- 2013 Update

By Tom Vander Ark — January 01, 2014 7 min read
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The first draft of Getting Smart was written three years ago and a lot has changed since then. I reread the book on a plane recently and it holds up
reasonably well, but there are things I wanted to provide in an update. Below are the top 10 developments I’ve seen since writing Getting Smart.

Ten Developments Over The Last Three Years

Thirty months isn’t a lot of time...except when you’re in the middle of a revolution.

The Arab Spring started in December 2010 and a few months later there were hopeful signs of democratic uprising in North African and the Middle East.
Thirty months later Egypt is back under military rule and Syria is engulfed in a civil war. Progress will be more difficult than some anticipated.

Two years after the Great Recession a 2011 poll found
that more than half of all Americans thought the U.S. was still in recession or depression although economic data show a historically modest recovery. But
two years later the stock market is back to all time highs. Housing prices have rebounded from their lows in
2010 (but haven’t returned to 2006 bubble levels).

The number of mobile phones grew by about 50% in the last three years. There is now a mobile phone for every person on the plant--but they’re not yet evenly
distributed.

Tablet sales went from near zero to about 180 million units.

Steve Jobs died 26 months ago and Apple stock went on a free fall with little confidence that the company would continue its streak of sector shaping
innovations.

The climate continues to change. In 2010, only four commercial ships sailed the Northern Sea Route
through the Arctic. By midyear, more than 200 ships have already been given the green light.

Gay marriage is legal in 18 states, more than double three years ago--we just witnessed what must be the most rapid change of American views on a basic
civil rights issue in history.

Blended learning revolution.
This is not reform, it’s a phase change. We’re in the early stages of reinventing how people learn and how states provision public education services. I
remain as convinced as I was three years ago (when the last draft of Getting Smart was written) that we have a great opportunity to boost achievement
levels by motivating and personalizing learning.

Following are ten developments--some fascinating, some frustrating--of the last three years.

1. MOOC.
In 2010, I wrote, “It’s getting easier to find free college courses online or at least free lectures from the world’s leading scholars on sites,” but I
didn’t predict how rapidly that would happen with the explosion of massively open online courses (MOOC) in 2012 and the formation of MOOC providers Coursera, edX, and Udacity.

2. Investment.
Private investment in edtech is even higher than predicted. CB Insights reported edtech companies received a total
of $1.1 billion in 2012 from investors. “The rise of the social network paradigm is the inflector,” according to Rob Hutter, it’s less about efficiency and more that “social software designs
drive learning productivity.”

The inflow of talent into the sector has been as breathtaking as the cash--all the smart kids want to work in education now. However, more seed investment
chasing lean startups has created a hamster wheel of talented developers building small apps to address small
problems.

3. Platforms.
The big learning platform ecosystems I described in Getting
Smart have been slow to develop. The big guys just have not made the big investments and the public and philanthropic investments haven’t panned out. We
still don’t have sophisticated gradebooks, learner profiles, recommendation engines--the tools to personalization learning and manage competency-based
environments.

On the other hand, teacher adoption of free social learning platform Edmodo has exceeded expectation while building
giant virtual teacher networks.

4. Tabs & phones.
The iPad was introduced in spring of 2010. Apple has sold about 10 million tablet educational institutions. Even CEO Tim Cook was surprised, “The
adoption rate of iPad in education is something I’ve never seen from any technology product in history.”

I worry about the truckloads of iPads showing up at schools without a good plan for teaching and learning--that’s why we wrote the Blended Learning Implementation Guide.

Smartphone penetration continues to grow--even among low-income families. Rocketship founder John Danner was so impressed
with phone penetration among his families that he formed Zeal, a mobile learning company to address the emerging opportunity.

For school and system heads, the rapid adoption of mobile technologies among parents, teachers, and students may be the most important development of the
last three years.

5. Appsanity.
And, holy cow, there are a lot of apps--more than a million apps in the Apple store with more than 80,000 focused on learning. It’s really hard to keep
track of the evolving world of web and mobile applications. A handful of sites are trying but it’s hard to keep up with the folks that are trying to keep
up.

Half of the learning apps target preschool kids where parents have proven willing to spend. It has proven more difficult for startups to penetrate the
consumer learning app market-looks like parents assume that schools should be footing the bill.

6. Blends.
The shift to high access environments is on. In some cases, these will be blended environments that work differently and better for students and teachers.
In many cases, schools will layer technology on top of how they have always done things creating a more expensive version of what we have. Blends worth
watching include:

7. State Policy.
Digital learning is continuing a 15 year trend of aggregating control over seven big policy levers at the state level. Most states now control at least
elements of standards, assessments, accountability, funding, human resources policies, student data, and authorizing statewide programs. Michael Horn notes that “more than 150 bills related to K-12 digital learning were signed into
law,” with more activity in 2013.

The fact that many students are learning in multiple applications daily and have growing access to part time options in a multi-provider environment makes
it critical that sector develop better growth measures. Teachers need
the ability to compare growth rates produced by different programs. Schools need the ability to combine data from multiple sources into useful reporting
systems. Parents need the ability to compare different providers and schools.

8. Federal Policy.
Over the last three years America has become more politically polarized. Congress is driven by knee-jerk fringe elements and is incapable of doing anything
requiring thought. It is criminal that we’re a decade overdue for a reauthorization of federal education policy. Good education requires good
governance--and we don’t have it.

Race to the Top was the most impactful grant program in history--and most of the benefit was derived before the money was spent. Reforms adopted by the
majority of states in 2010-12 suggest that we’ve entered a new era of data-driven education and there’s no going back. You’ll recall that RTTT was tacked
on to ARRA, the 2009 stimulus bill indicating that congress can only act when things crash.

The RTTT funded testing consortia are busy building online tests for 2015. A handful of states have dropped out which will reduce comparability but will
create more of a market for tests and a culture of innovation.

9. Deeper Learning.
It’s now obvious that a broader set of habits and dispositions that are important to success in college and work. The parallel youth
development and workforce skills movements were given a boost in the last two years by:

It is good to see more attention being paid to engaging students, supporting their development, and tracking broader measures of success.

10. Path Forward.
There is more consensus about a portfolio approach to meeting urban challenges--multi-provider school improvement and new development. Three initiatives are
advancing the cause in half of the big cities in the country: CEE-Trust,

Gates Foundation Compact Cities

, and CRPE Portfolio Districts.

This work is complemented by charter quality initiatives of the authorizers and theNational Alliance for Public Charter Schools, National Association of Charter School Authorizers, and and iNACOL‘s
effort to boost the quality of online learning. The last

CREDO study

is evidence that it’s working.

Tom Vander Ark is a director at iNACOL. Edmodo and Coursera are Learn Capital portfolio companies where Tom is a partner.

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