Communications

Hands typing on laptop with windows featuring student silhouettes and checklists floating around the screen
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School & District Management 3 Ways to Optimize School Staff Surveys
Practical tips to get teachers and other staff to respond and use their feedback effectively.
Elizabeth Heubeck, November 18, 2022
2 min read
Families & the Community How to Help Parents Understand Students' Academic Needs Post-Pandemic
Transparency and authentic engagement can get everyone on the same page.
Caitlynn Peetz, November 17, 2022
3 min read
Image of a parent helping with homework at home.
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Families & the Community Why Aren’t Parents More Worried About Declines in Student Achievement?
Most parents think their students are doing OK, which could stymie districts’ recovery efforts.
Caitlynn Peetz, November 15, 2022
6 min read
Elon Musk speaks at the SATELLITE Conference and Exhibition on March 9, 2020, in Washington. Twitter's new owner and Tesla CEO Musk has sold nearly $4 billion worth of Tesla shares, according to regulatory filings.
Elon Musk speaks at the SATELLITE Conference and Exhibition in Washington in 2020. Musk is the new owner of Twitter.
Susan Walsh/AP
Classroom Technology Will Elon Musk's Takeover of Twitter Start an Educator Exodus?
Educators are weighing whether to leave the platform, which many worry may become a cesspool of hate speech and misinformation.
Alyson Klein, November 10, 2022
7 min read
People protest outside the offices of the New Mexico Public Education Department's office on Nov. 12, 2021, in Albuquerque. The education department proposed changes to the social studies curriculum that critics describe as a veiled attempt to teach critical race theory. Supporters say the new curriculum, which includes ethnic studies, is "anti-racist."
People protest outside the offices of the New Mexico Public Education Department on Nov. 12, 2021, in Albuquerque. The protesters were reacting to proposed changes to the social studies curriculum that they said were a veiled attempt to teach critical race theory.
Cedar Attanasio/AP
Families & the Community How to Respond to Parents' CRT Complaints
Four experts have advice for district leaders on how to craft their messages on diversity, equity, and inclusion lessons and initiatives.
Eesha Pendharkar, November 4, 2022
5 min read
School lockers with a clock on the wall above.
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School & District Management 4 Ways to Get Buy-In for Additional Learning Time
Two administrators discuss how they got parents and staff to support longer, or more, school days.
Caitlynn Peetz, November 3, 2022
4 min read
A female and male professional with open laptops and surrounded by chat bubbles and social media icons.
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School & District Management 3 Reasons School and District Leaders Should Get on Social Media
Two leaders with impressive followings share how school and district leaders can use social media in their work.
Marina Whiteleather, October 25, 2022
3 min read
Images shows colorful speech bubbles that say "Q," "&," and "A."
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Families & the Community Opinion How Should Educators Respond to Parents Who Criticize What's Being Taught?
Listening to parents' concerns and helping them understand the curriculum and its goals can head off upheaval.
Larry Ferlazzo, October 24, 2022
20 min read
A hand with a blue medical gloves is holding a medical sample in front of a computer screen with the results of a DNA test.
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School Climate & Safety Texas Schools Are Sending DNA Kits Home to Parents. Why This Is a Communications Mess
Texas school districts are providing parents DNA and fingerprint kits as part of a program to help find missing children.
Arianna Prothero, October 20, 2022
3 min read
Fake News concept with gray words 'fact' in row and single bold word 'fake' highlighted by black magnifying glass on blue background
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School & District Management Fake Social Accounts Representing Schools or Districts: What's Being Done
Impostor social media accounts can alarm parents, harm students' mental health, and hurt a school’s relationship with its community.
Alyson Klein, October 14, 2022
4 min read
Mother and son work at home on laptop.
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Families & the Community Want Test Scores to Improve? Make Engaging Families a Top Priority
Efforts to catch up on "unfinished learning" will be ineffective without engaging parents, experts argue.
Lauraine Langreo, October 14, 2022
3 min read
School & District Management K-12 Essentials Forum Effective Communication for School Leaders: A Forum
Join us for an afternoon of discussions on how school and district leaders can motivate staff, make the most of social media, and more.
October 13, 2022
Conceptual image of a COVID-19 dashboard fading out
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School & District Management Districts Are Ditching COVID Dashboards. Here's Why
Some administrators think the data on their COVID dashboards isn't accurate enough as testing and contact tracing wanes.
Caitlynn Peetz, October 11, 2022
4 min read
Dean Jermaine Weems (right) tells a story about fostering kittens to teachers and faculty during a Welcome Back training at CICS Bucktown on Monday, Aug. 15, 2022 in Chicago, Ill.
Dean Jermaine Weems (right) tells a story about fostering kittens to teachers and faculty during a Welcome Back training at CICS Bucktown on Monday, Aug. 15, 2022 in Chicago, Ill.
Taylor Glascock for Education Week
Special Report Effective Communication for School Leaders
This special report explores what good communication looks like for school and district leaders.
October 5, 2022